About Toys “R” Us in the Philippines
Toys “R” Us is best known as the “World’s Greatest Toy Store.” The international specialty toy retail brand was officially launched in the Philippines in June 2006 under the management of Robinsons Toys, Inc., a subsidiary of Robinsons Retail Holdings, Inc. To date, there are 25 Toys “R” Us stand-alone stores located in some of the most prestigious malls in the country and 38 Toys “R” Us Toybox outlets found inside all Robinsons Department stores.
Offering Filipinos a unique shopping experience supported by excellent customer service, a well-planned Marketing program and a strong portfolio of brands that include its own line of private brands and exclusive merchandise, is what sets Toys “R” Us apart from its competition.
Toys “R” Us is cognizant of the role toys play in the holistic growth of every child. Thus, it continues to offer the right products that not only bring joy to kids but toys that can nurture a child’s basic skills from mental ability to physical growth development in a fun way. All these product assortments are found in exciting toy zones that make Toys “R” Us a go-to-store for toy lovers of all ages.
Toys “R” Us International News
Toys “R” Us Inc., which has struggled to lift its fortunes since a buyout loaded the retailer with debt more than a decade ago, is preparing a bankruptcy filing as soon as today, according to people familiar with the situation.
The Chapter 11 reorganization of America’s largest toy chain would deal another blow to a brick-and-mortar industry that’s already reeling from store closures, sluggish mall traffic and the threat of Amazon.com Inc.
Filing for bankruptcy would allow Toys “R” Us to restructure $400 million in debt that comes due next year, potentially letting the chain rebuild as a leaner organization. The retailer has hired a claims agent, which typically helps with administering such a process, people with knowledge of the situation said last week. And its vendors have been curtailing shipments amid concern that Toys “R” Us might not be able to pay its bills.
“This filing is really a buildup of financial problems over the past 15 years,” said Jim Silver, an industry analyst and the editor of toy-review site TTPM.com. “Finally, the straw broke the camel’s back.”
With speculation of a bankruptcy mounting, shares of Toys “R” Us’s vendors tumbled on Monday. Mattel Inc., the maker of Barbie and Fisher-Price, fell 6.2 percent — its worst decline in seven weeks. Shares of Hasbro, the company behind Monopoly, Nerf and Transformers, dropped 1.7 percent.
JPMorgan Chase & Co., Barclays Plc, Goldman Sachs Group Inc. and Wells Fargo & Co. are said to be vying to provide financing for Toys “R” Us while it goes through bankruptcy. Reorg Research said earlier Monday that a filing could come as soon as today.
The debtor-in-possession loan — known as a DIP — could be as much as $3 billion, a person with knowledge of the discussions said.
Ratings agencies have rushed to cut their credit ratings on Toys “R” Us to reflect the sinking market sentiment, indicating just how rapidly things have unraveled at the retailer. S&P Global Ratings and Fitch Ratings both downgraded the toy seller Monday, citing media reports and market data pointing to an increased possibility of a broad restructuring. S&P cut its rating to CCC-, the third-lowest level. It had the retailer rated B- just two weeks ago, and Moody’s Investors Service still has a B3 rating and stable outlook for the name.
Much of the toy supplier’s debt is the legacy of a $7.5 billion leveraged buyout more than a decade ago. In 2005, Bain Capital, KKR & Co. and Vornado Realty Trust loaded Toys “R” Us up with debt to take it private. Since then, the Wayne, New Jersey-based chain has struggled to dig itself out.
Some years, the company had to spend as much as half a billion dollars on cash interest expenses alone, according to Bloomberg Intelligence analyst Noel Hebert. That left Toys “R” Us with less cash to put toward store expansions, merchandising, and — crucially — the growth of its online presence.
“With these debt levels, how much actual flexibility do you have in this environment?” asked Charles O’Shea, who covers Toys “R” Us for Moody’s Corp. “You have to invest online — because your principal competitors there are really good — and you’ve got to deal with the debt load and your maturities on top of that. The pie is only so big.”
Chapter 11 also will help the company get out of burdensome leases, said Craig Johnson, head of Customer Growth Partners.
“The idea being, after a period of time, you work yourself out of Chapter 11 and you go on being a smaller, but financially more healthy retailer,” he said.
In 2015, Toys “R” Us named Dave Brandon as its chief executive officer, turning to the former head of Domino’s Pizza Inc. to attempt a comeback. Brandon had run Domino’s for 11 years and gained a reputation as a turnaround artist. He helped shepherd the pizza chain, then owned by Bain Capital Partners, through the largest initial public offering in restaurant history in 2004.
Brandon showed signs of progress in early 2016, when the company posted its first holiday sales gain in four years.
That year, the chain extended maturities on some of its borrowings, giving it more time to execute Brandon’s plan. As part of his revival effort, he has been sprucing up stores with more toy demonstrations and other experiences.
But the comeback faltered in the more recent Christmas season. Same-store sales dropped 2.5 percent during the final nine weeks of last year, hurt by sluggish demand and deep discounts. The toy seller had to reckon with new competitors driving prices lower and lower, O’Shea said.
Brandon, 65, lamented the price competition during a conference call in June.
“Make no mistake about it, there is a little bit of a price war situation right now,’’ Brandon said.
As the woes have piled up, the cost of insuring against default on Toys “R” Us debt has surged. Prices on six-month and one-year swaps have climbed to record highs, suggesting the market is pricing in all-but-certain odds of a Chapter 11 filing, which protects companies against creditors during a reorganization.
Credit default swaps expiring in December traded at more than 75 points upfront Monday. That means it would cost about $7.5 million to insure $10 million of Toys “R” Us debt.
Toys “R” Us’s bonds have been hammered. Its 7.375 percent notes due 2018 traded for as little as 18 cents during Monday’s session, according to Trace, the bond-price reporting system of the Financial Industry Regulatory Authority. That’s down from 97.25 cents on Aug. 30.
If Toys “R” Us can get its debt under control again, the chain still has promise, TTPM’s Silver said. Its earnings before interest, taxes, depreciation and amortization has been good, he said.
“If they didn’t have the debt would be making $500 to $600 million a year in profit,” he said. “The problem is the debt.”